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We expect alumni users will range in age from early twenties to late forties. We expect most of these users to be computer literate, some with limited experience with social networking sites. These users will be motivated to stay connected to MIT.
Personas:
- Wang graduated from MIT 3 years ago.
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- She just started her own company and is looking for partners.
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- She still knows current students at MIT completing their graduate degrees and is looking to get in touch with them.
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- However, she would also like to publicize her company’s info sessions to the students so she can attract more highly-skilled workers. Wang really enjoyed her experience and MIT and creating her own company and really wants to encourage more students to do so. She likes to occasionally look at web.mit.edu to see what’s going on at MIT. She would also like to possibly form new friendships with current students and alumni, both in person and online.